Digital Marketing Strategy 2021, How to create a digital marketing strategy
Do you have your Digital Marketing Strategy 2021? Do you know what it is or how to create one? Back in February of this year, Google released their brand new Search Engine Marketing Program or SEM. They’re taking the contents of the old Google Marketing Funnel program and updating it for a more dynamic marketing approach.
If you don’t have a Google account, then you’re still part of the old program. That’s ok, as there are many new features in this new version. In order to be part of the new program, you must have an account with one of the major search engines like Yahoo, Bing, etc. Also, you will need to have a blog or website that will serve as the “portal” to your SEO marketing funnel.
The next step in the process is to write lots of articles. Content marketing is a proven way to drive traffic to your website and the new Search Engine Optimization program includes lots of rich quality content. Just remember to keep it interesting! It may take some time to get the hang of using keywords in every article you write, but the effort will be worth it in the long run.
Once you have lots of content out there on the internet, the next step in your journey to the SEM dream job is to hire a team of writers and editors to help you churn out quality articles. You can either outsource this work to a company like Elance, Guru, or any other freelance site, or you can hire a group of in-house SEO ghostwriters to do the writing for you. Whichever method you choose, it’s important to make sure that you go with a reliable team.
Next, you will want to develop a strategic marketing plan. How do you develop one? Well, if you are a true Internet marketing junkie like me, then you are probably already obsessed with keyword research, link building, and article writing. That’s great! If not, then I would suggest you spend some time learning about article marketing at the beginning of your business.
Now, what digital marketing strategy do you think you need to create for your business? It’s just that simple. As I mentioned before, it doesn’t matter whether you have a big business with millions of customers like some do or you are just starting out with a few hundred, there is only one thing that really matters when it comes to running an online business – your marketing plan. So, put all of those marketing strategies to work today and start seeing results tomorrow.
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